Ronnie05's Blog

WebP: Will this be the JPEG killer?

Posted in Internet and Search by Manas Ganguly on October 6, 2010

20 years after it was conceived, JPEG is still the most popular image format in Internet. Built on a 1992 archaic algorithm, JPEG has resisted and warded attempts from other more advanced image formats that came after it: JPEG 2000, Windows Media Photo à HD Photo à JPEG XR. Then there was the PNG format, which has been around, but has not been able to make any serious impact on the JPEGs.

When the JPEG was conceived, Internet, Cloud, Web 2.0 and Smartphones were in infancy and many of them not around. The Mantra today is Speed and Google has been investing and researching on building the leanest and meanest web browser. Images constitute 65% of data on web pages. So in order to make the web-pages light so that they load quicker, Images need to be lightened. That is where the Chrome team is betting on WebP, a new image format that reduces the file sizes compared to JPEG, without reduced image quality. After converting about a million random JPEGS, PNGs and GIFs culled from around the web, Google found that its WebP format reduced file sizes by an average of 39% without any discerable change in picture quality. Possibly in times to come WebP with its Google lineage will find more acceotance as the web standard for pictures and photographs. So while JPEG rules and will still hold the throne for a while, Internet and the future needs a better web standard. WeBP may provide just that.

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2 Responses

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  1. Amit said, on October 22, 2010 at 12:29 am

    WebP seems to be remarkable change to come. Is there any other popular browser other than chrome which supports this format.

    • Manas Ganguly said, on October 22, 2010 at 7:40 am

      Hi Amit
      Thanks for writing in.
      Browsers like Safari, Chrome, Firefox, Opera, Omniweb, Camino… all support WebP. You will need the browser plug in for Webkit-based browsers and other Netscape Plug ins.
      Hope i have answered your Querry.
      Thanks and keep coming back.

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