Ronnie05's Blog

64 Bit Chips: How Apple out-smarted Qualcomm and Samsung!

Posted in Device Platforms, New Technologies by Manas Ganguly on December 17, 2013

Innovation is the name of the game and none understands this better than Apple. So just when their device and design innovation was hitting the plateau – they got the other enablers firing. The one being discussed here is Apple’s 64 bit A7 micro-processor.

The industry standard in micro-processor is a 32 Bit thingie – which plays in all smartphones. A 64-bit processor handles data in bigger chunks than 32-bit processors, so it can get jobs done faster. PCs have had 64-bit chips for a while, but until Apple introduced the iPhone 5s in September, nobody had put one in a smartphone.

While both Samsung and Qualcomm, both key players in the Android eco-system have the 64 Bit micro-processor in their roadmaps with a Q1 2014 and Q2 2014 time frame of launch – Apple’s Q3 launch of the A7 – puts Apple ahead of its rivals – in terms of perfecting the chip and rubbing off the rough edges. In the past, the iPhone was zippy not because it boasted a super-powerful processor, but because of the way Apple integrated the whole system — hardware and software — and the fact that Apple could tightly control how developers wrote code for the iPhone. An analogy would be a sports car that manages to be fast with a small engine because it is light, well-engineered, and has a great suspension. But now Apple can also claim an advantage in raw horsepower. The new 64-bit A7 chip is the smartphone equivalent of a big V12 engine.

Many in the industry do not still behold the importance of 64bit microprocessor. If the convergence industry is venturing into uncharted lands such as wearables – with different other functions such as Body monitoring or Augmented Reality applications, a higher order chipset will then become the next essential. Apple with its iWatch sees this as the promised land and the 64bit chip as the deliverance and has made the jump. It would have a 1 yr experential advantage with this 64 Bit chip when compared to others. Deep down, I am sure that a 128 Bit Chip could also be in the Horizon.

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